Boston Athletic Association to Launch Athletes’ Village, Virtual Community for Runners of All Levels
BOSTON—The Boston Athletic Association
(B.A.A.) has announced the upcoming launch of Athletes’ Village, a
virtual community for runners of all levels and abilities. Athletes’ Village
will be a virtual hub for free monthly challenges as well as paid training programs,
and will serve as a central location for participant and volunteer history,
official race results, race updates, and race registration. The B.A.A. seeks to
engage with 125,000 athletes worldwide through the online Athletes' Village in
honor of and leading up to next year's 125th Boston Marathon.
“Whether you
are an accomplished marathoner, looking to increase your physical activity in
the new year, or brand new to the sport of running, Athletes’ Village will
provide a space for you to achieve your fitness goals and celebrate your
accomplishments with a global community,” said Tom Grilk, President &
C.E.O. of the B.A.A.
The online
community will formally launch on Tuesday, January 5th with a free, six-week
Winter Warm-Up training program designed for new runners, runners recovering
from injury, and anyone looking to be more active in 2021. Created by Mark
Carroll, B.A.A. High Performance coach and two-time Olympian for Ireland, the
Winter Warm-Up will provide structured weekly goals to increase participants’
aerobic abilities and build endurance for a spring 5K. Athletes looking to take
on an additional challenge can conquer the January challenges: logging 125
miles or completing a total of 125 minutes of activity throughout the month.
Additional challenges for Athletes’ Village will be announced every month.
Participants must create a free account to access content on the platform.
“January is a
perfect time to plan your fitness goals for the year. Whether those goals
include running your first or fastest 5K, we’ve designed training plans and
monthly challenges that will push you to achieve your goals,” said Carroll.
Athletes’
Village will also feature message boards for participants to connect with one
another and build a virtual community. Those enrolled in training programs will
be able to access program-specific message boards featuring training tips,
exercise videos, and insight from the B.A.A.’s High Performance team runners
and coaches. Runners and volunteers can create accounts in Athletes’ Village
throughout the year.
“Athletes’
Village will challenge the most experienced runners, introduce the sport to new
runners, and be a platform for all to benefit from running and living an active
lifestyle,” said Grilk.
The 125th
Boston Marathon was postponed from April to Fall 2021; a date has not yet been
established. Race updates will be shared when available in the Athletes’
Village platform in addition to www.baa.org
and across Boston Marathon social media platforms.
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